Isn't securing employee personal information equally important (vis-a-vis' company data) in a BYOD scenario?

The title of a recent article on W.I.R.E.D Innovation Insights asks "How Secure Is Your Company's Information With the Mobile-Carrying Social Employee?" - The apparent one-sidedness of this 'concern' got me thinking that somewhere in all this securing data of employers, the employee's is getting compromised.

Just may be, while designing the data-security solutions the product companies should simultaneously address another question "How secure is the Mobile-Carrying Social Employee's Personal Information with the Company?" - Not just for the heck of it, but so as to come-up with a compliance boosting mutual-data security feature! 

Below is the comment I posted against the above article:

---------------------------------------------------------------------------------------------

An interesting observation in the second paragraph "The second thing that worried me was all the data on the phone, the contacts, the texts and all the account passwords that I had fed into the various applications and the data within those apps".... this aspect doesn't however figure in the solution though...

Sure while employers securing their data by way of ‘remote controlling information even after dissemination’ is probably necessary for justifiable business reasons, the technologies employed for this purpose must not breach the fine-line between ‘securing employers corporate data’ & ‘respecting employees social/ personal data' - as safety of personal data is an equally big concern for the individual in question as suggested by the quoted text above.

As a social corporate employee I personally would hate carrying two smartphones if not for anything else, for the sake of not sacrificing efficiency & convenience. This means my corporate mobile will have to double up as my personal device too & I suspect I’m with the majority in this matter. Given this and given the corporate decision makers too are part of this BYOD environment & since ensuring compliance (by employees) ideally should be a two-way transaction of trust, I believe whichever company develops technologies/ products that equally address both the above aspects will have a sure-shot winner at hand.